During the COVID-19 pandemic, the demand for digital commerce spiked, especially from small and midsize enterprises revamping their online presence strategies. The post-pandemic landscape continues to see an uptick in this demand. As the number of customer touchpoints proliferate and customer purchase journeys become more complex, digital commerce platform vendors are evolving their offerings to better serve changing enterprise expectations.
Digital commerce platform providers are providing more flexibility and agility to enterprises and supporting key business models on a single platform. The platform’s changing underlying architecture, which is more composable and modular and driven by Microservices-based, API-first, Cloud-native, and Headless (MACH) principles, is helping to drive this shift. Further, technology providers are leveraging advances in technology, especially generative AI and AR/VR, to solve more complex use cases in the eCommerce value chain and embed them in their platform offerings’ cores.
In this research, we present detailed profiles of 21 providers featured on the Digital Commerce Platform PEAK Matrix® and categorize them as Leaders, Major Contenders, and Aspirants based on their digital commerce capabilities and offerings. Each profile offers a comprehensive picture of the provider’s vision and strategy, scope of services, enterprise adoption, investments, partnerships, case studies, innovative solutions, and strengths and limitations.
Scope
- All industries and geographies
- The study is based on Everest Group’s annual RFI process for the calendar year 2022, interactions with leading technology providers, client reference checks, and an ongoing analysis of the digital commerce market
Contents
In this report, we feature 21 digital commerce platform providers’ profiles, each of which includes:
- A summary dashboard – market impact and vision and capability assessment
- The provider’s strengths and limitations
- A general overview of the provider’s digital commerce business – vision, scope of services, and adoption across enterprise segments and geographies
- Key digital commerce platform case studies
- An overview of the provider’s digital commerce investments, key solutions, and partnerships
Membership(s)
Interactive Experience (IX) Services
Sourcing and Vendor Management
