With increasing complexities and rapid transformation across industries, business leaders must become adept at anticipating long-term, disruptive shifts to navigate an uncertain future confidently. Our Mega Forces framework – comprising themes including business models and value network adaptations, environmental priorities, socioeconomic and geopolitical shifts, and transformative technologies – helps organizations make sense of systemic changes and align their strategies with the evolving business landscape.
The Mega Forces: AI Value Models report spotlights four pivotal forces shaping the evolution of business models and value network adaptations. It outlines disruptive signals, real-world use cases across industries, long-term evolution of forces through 2040, and key considerations and critical next steps for business leaders.
Scope
All industries and geographies
Contents
We explore the following forces under AI value models:
Always-on data capture: continuous, ubiquitous collection of user data to feed AI algorithms
Hyper-personalization: AI to predict user needs and deliver hyper-personalized experiences
Co-pilot commerce: AI assistants that contextualize user data to offer expert advice and recommendations
Precision pay and pricing: AI models that optimize pricing based on performance and outcomes
