The year 2020 was a watershed moment for global business and industry. The unprecedented pandemic disrupted multiple things, but it also provided enterprises the opportunity to transform by making them realize the role of digitalization in improving business resilience and ensuring business continuity. However, for firms to fully realize transformation benefits, it is imperative that they successfully navigate the transformation journey.
In this research, we reason why enterprises looking to increase digital adoption rely on analytics as a critical lever. This study answers why digital adoption analytics is the key to a holistic user experience, how it can ensure the success of digital transformation initiatives, and how a Digital Adoption Platform (DAP) uses these analytics and guides enterprises for smooth navigation throughout the journey.
Enterprises looking to increase user adoption and realize downstream benefits such as positive Return on Investment (RoI) in the post-pandemic scenario will benefit from the insights gleaned in this research.
Scope:
Industry: all
Geography: global
Contents:
This report looks at:
The role of analytics in digital adoption
How DAPs use derivative/advanced analytics to enhance user experience, create personalized content, and improve products
A detailed enterprise case study on the benefits of DAP
Enterprises are increasingly adopting the digital route to improve their operations and business models to provide better customer service and employee experience. As a result, organizations are implementing various types of enterprise software –…
