Everest Group’s Marketing BPS Service Provider Compendium 2021 provides accurate, comprehensive, and fact-based snapshots of 14 marketing BPS providers. It offers a detailed profile of each service provider – with a comprehensive picture of its scale of operations, recent developments and investments, technology solutions, and delivery locations – and specifies the provider’s position on the Everest Group PEAK Matrix®.

Scope

This research studies the following marketing BPS providers: Accenture, Cognizant, Concentrix, EXL, HCL, HGS, Infosys, Isobar, Merkle, Stefanini, TCS, Webhelp, Wipro, and WNS.

Contents

Each service provider profile provides the following details:

• Marketing BPS overview: key leaders, revenues, FTEs, and recent developments and investments
• Marketing BPS delivery locations: details of key delivery locations worldwide
• Marketing BPS client portfolio: major clients and recently announced contracts, as well as marketing BPS revenue split by geography and industry, client split by buyer size, and FTE split by segment
• Marketing BPS technology solutions: brief descriptions of key technology solutions
• Detailed assessment of Marketing BPS capabilities: market success, delivery capability assessment, and remarks on each service provider’s strengths and areas of improvement