The Importance of Process Mining in the Consumer Packaged Goods (CPG) and Retail Industries
Viewpoint

13 Jun 2023
by Amardeep Modi, Harpreet Makan, Shreepriya Sinha, Varun Jain, Anish Nath

The evolving economic landscape and changing customer behavior are transforming the Consumer Packed Goods (CPG) and retail industries. These changes have presented multiple challenges related to supply chain, customer loyalty, and meeting employee needs.

To address these challenges, enterprises in the CPG and retail sectors are leveraging various operational, technology, and people levers such as omnichannel strategy, Intelligent Automation (IA), and change management. However, a majority of these enterprises adopt these levers without thoroughly understanding their existing business processes, resulting in failure to achieve target Key Performance Indicator (KPI) levels and lower Return on Investment (RoI).

In this viewpoint, we present the findings of a survey conducted with 53 CPG and retail enterprises. The research will help CPG and retail enterprises understand how process mining, using a data-based approach, can assist in understanding, documenting, and improving their existing processes. This, in turn, will enable a seamless implementation of operational, technology, and people levers. Additionally, we examine the progress of process mining adopters in achieving their business objectives after implementing process mining.

Scope

All industries and geographies

Contents

In this report, we discuss:

  • CPG and retail industries’ current state, including key trends and challenges

  • Key levers to overcome the challenges
  • The role of process mining in achieving superior outcomes and RoI
  • Key barriers and best practices for accelerating process mining adoption

Membership (s)

Service Optimization Technologies (SOT)

Sourcing and Vendor Management

 

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