Trust and Safety Services PEAK Matrix® Assessment 2025
PEAK Matrix® Report

28 Mar 2025
by David Rickard, Abhijnan Dasgupta, Dhruv Khosla, Tushar Pathela, Ish Sahni

The Trust and Safety (T&S) industry experienced significant shifts last year. These shifts were due to a sharp rise in egregious content volumes, particularly during elections, new regulations requiring nuanced compliance strategies, and increased enterprise generative AI adoption. As a result, enterprise demand for specialized content moderation, data annotation and labeling, AI safety services, and other value-added solutions increased, but the demand for traditional moderation services matured.

Enterprises now expect T&S service providers to meet evolving enterprise requirements and become strategic enablers by delivering comprehensive T&S solutions and supporting responsible AI deployment, content policy development, and regulatory compliance efforts. The current T&S service provider landscape includes IT/BPO firms, CXM providers, and niche specialists, each bringing their expertise to address enterprise T&S concerns. Providers are building proprietary solutions, expanding operations in talent-rich regions, and increasing investments in AI safety. Additionally, they leverage partnerships with technology firms to enhance T&S solutions across the value chain.

In this report, we assess 28 T&S service providers’ capabilities. Each profile includes the provider’s key strengths and limitations. The report enables buyers to choose the right-fit provider based on sourcing considerations.

Scope

  • All industries and geographies
  • This assessment is based on Everest Group’s annual RFI process for the calendar year 2025, interactions with leading T&S service providers, client reference checks, and an ongoing analysis of the T&S market

Contents

In this report, we:

  • Evaluate 28 leading T&S service providers
  • Assess the T&S landscape
  • Compare providers’ key strengths and limitations

Membership(s)

Trust and Safety

Sourcing and Vendor Management

 

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