Enterprises are recognizing the increased need of customer centricity, with reduced costs and improve efficiency. Banks and insurers are striving to customers’ expectations of personalized sales & marketing and service experience. These evolving needs coupled with conditions to reduce costs and optimize internal efficiencies have changed the paradigm for how enterprise business applications are envisioned and implemented.

Enterprises are adopting Microsoft Business Applications to streamline operations, extract insights from unified data views, and improve customer engagement. With the expansion of the Microsoft Business Applications landscape, enterprises are migrating from tactical implementations to strategic transformation initiatives. Microsoft Business Applications have become integral to organizations’ digital transformation journeys to foster operational excellence, drive innovation, and promote data-driven decision-making.

In this viewpoint, we assess enterprise characteristics using enterprise maturity models. The report analyzes the characteristics of top-performing enterprises that have realized value from Microsoft Business Applications, achieving high value across strategic, operational, and financial dimensions. The research also evaluates the key implications for Financial Services (FS) enterprises and recommends best practices to achieve best-in-class industry behaviors for technology adoption and value realization.

Scope

• Industry: FS
• Geography: US

Contents

In this viewpoint, we cover:

• Microsoft Business Applications landscape in the financial services industry
• Enterprise Maturity Model for adoption of Microsoft Business Applications at scale
• Recommendations for enterprises to become best-in-class and create differentiated business value with Microsoft Business Applications

Membership(s)

Banking Information Technology

Insurance Information Technology

Enterprise Platform Services (EPS)

Sourcing and Vendor Management