R‘AI’sing the Bar: The Enhanced Role of AI in Ensuring Safe Digital Spaces in the Future

10 Jan 2024
by Manu Aggarwal, Abhijnan Dasgupta, Darshita Lohiya, Aseem Nousher

Digital platforms use various AI-enabled technologies such as ML and Natural Language Processing (NLP) for content moderation, user authentication, and fraud prevention. However, AI’s potential to address the entire spectrum of safety concerns is yet to be explored.

Additionally, the emergence of generative AI necessitates a shift in our approach to content moderation, compelling increased investments to develop a robust safety infrastructure.

In this report, we explore the current state of technologies in the Trust and Safety (T&S) landscape and highlight AI’s vast potential in enhancing user safety. We also propose an AI investment strategy based on a holistic platform-based approach. This approach encompasses both the right tools and solutions and adheres to responsible AI principles to ensure ethical and sustainable content moderation practices.

Scope

All industries and geographies

Contents

In this report, we:

  • Explore the current state of technologies in the T&S landscape
  • Discuss AI’s potential in enhancing user safety
  • Propose an AI investment strategy for enterprises

Membership(s)

Trust and Safety

Sourcing and Vendor Management

 

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