Digital Experience Platform (DXP) Products – Provider Compendium 2023

The rising digital native population demands seamless and innovative experiences driven by emerging technologies. Providing such experiences necessitates a robust and interconnected set of solutions to deliver seamless connected experiences supported by technology.

The emphasis on experience has reached a point where consumers consider a real-time, all-encompassing, highly personalized, and channel-agnostic experience as a basic expectation rather than a distinguishing factor. Enterprises recognize the significance of well-designed experiences and user-friendly interfaces, driven by innovative technologies, as a key driver of business growth, social responsibility, and a necessity for their continued relevance and expansion.

To achieve a seamless and forward-thinking connected experience, enterprises require a Digital Experience Platform (DXP) that consolidates essential capabilities (content, engagement, and digital commerce) within a unified and interoperable framework. Thus, a DXP functions as a comprehensive enterprise solution, enabling businesses to construct, deliver, and monitor exceptional connected experiences effectively.

In this report, we assess 16 DXP product providers on the Digital Experience Platform (DXP) Products PEAK Matrix® Assessment 2023 and categorize them as Leaders, Major Contenders, and Aspirants based on their capabilities and offerings. Each profile offers a comprehensive picture of the provider’s vision and strategy, geographical spread, enterprise adoption, investments, partnerships, case studies, and innovative solutions.

Scope

• All industries and geographies
• The assessment is based on Everest Group’s annual RFI process for the calendar year 2023, interactions with leading technology providers, client reference checks, and an ongoing analysis of the DXP market

Contents

In this report, we provide:

• A summary dashboard – market impact and vision and capability assessment
• Providers’ DXP products business – vision, revenue earned from product, geographical spread, and adoption across enterprise segments
• Key DXP products’ case studies
• Providers’ DXP investments, key component offerings, and partnerships

Membership(s)

Interactive Experience (IX) Services

Sourcing and Vendor Management