Reaching New Frontiers in Experience-centricity and Resilience – Software Product Engineering Services State of the Market Report 2021
State of the Market Report

24 Sep 2021
by Akshat Vaid, Nishant Udupa

In the post-pandemic world, software has become critical for enterprises to ensure continued engagement and deliver superior user experiences to customers. Additionally, enterprises have been able to unlock alternate revenue streams by integrating data and intelligence into software products.

As enterprises embrace this software-led innovation, there is a realization that accelerating time-to-market for new products and product features is key to meeting evolving end-user expectations. Additionally, the need to achieve cost savings has emerged as a priority on the back of a severe economic recession. These dynamics have led to significant transformation within the software product engineering landscape, across talent, technologies, processes, and operating models.

Service providers are playing a crucial role in helping enterprises adapt to the changing software product engineering landscape. Their active investments to supplement enterprises’ talent pools, nurture high-value partnerships, and develop competencies in digital technologies are enabling them to effectively partner with enterprises on their software product engineering initiatives.

This research examines some of the prominent trends in the global software product engineering market and provides a fact-based view on the prevalent outsourcing landscape. We also analyze the services market on various dimensions, such as shifting buyer priorities, the role of emerging technologies, and the evolving market situation.


  • Research area: engineering services
  • Geography: global
  • Functional area: software product engineering services


The research comprises two broad sections:

  • Market overview and emerging trends:
    • Overall enterprise spending
    • Emerging trends driving transformation in this market across talent, processes, technologies, and operating models
  • Software product engineering outsourcing landscape:
    • Market size and growth
    • Software product engineering outsourcing market size split by geography, industry, value chain, and pricing model
    • Enterprise priorities for outsourcing software product engineering
    • Key growth strategies that service providers employ

Membership (s)

Engineering Services

Sourcing and Vendor Management


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