Digital Transformation | Staving Off Maturity

25 Oct 2019
by Cecilia Edwards

We have all heard the adage “If a business isn’t growing, it’s dying.” Paradoxically, the challenge of maintaining business growth is often the greatest for those organizations that seem to have the most strength and longevity: the mature, successful companies that have well-established brands and strong cultures, the efficient operators and creators of best practices, and those enterprises with well established market positions and predictable profits. To stave off maturity, businesses must rely on strategic innovation.

In this report, we look at three guiding “reinvention” principles and consider a few examples of companies that have used these principles to reinvent their futures.


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