Systems of Execution (SoEs) represent the critical missing layer in enterprise AI adoption, transforming isolated AI experiments into a scalable, autonomous execution framework. Traditional enterprise systems store and display information but do not bridge the gap between AI-driven insights and real-time execution. SoEs fill this void by integrating AI-driven decisions directly into operational workflows, ensuring seamless automation at scale. By adopting SoEs, enterprises can enhance real-time responsiveness, operational efficiency, and data-driven agility, unlocking new levels of automation and intelligence across business functions. Everest Group developed this research to address a pressing opportunity: enterprises are investing heavily in AI, yet many have not realized its full potential as it remains primarily an analytical tool rather than an execution engine. The shift toward agentic AI – where AI makes and executes decisions independently – demands an execution layer that integrates data, decision-making, and automation in real time. As organizations look to enhance competitiveness and agility, adopting SoEs will enable them to transform AI from an advisory tool into an active business outcome driver. This shift positions enterprises to scale their AI investments effectively and maximize their impact.

Digital Adoption Platforms (DAPs) have emerged as vital enablers in bridging the gap between complex software landscapes and effective user adoption. Their importance has grown substantially in the current market environment, where AI is reshaping enterprise operations. DAPs deliver on-demand guidance and personalized user experiences, enhancing software-driven productivity and minimizing application friction points. DAPs now address emerging use cases, such as AI transformation, software portfolio rationalization, data integrity, and compliance. This evolution is helping organizations optimize their technology investments and remain agile in a competitive digital landscape. Recent M&A activities highlight DAPs’ strategic significance, positioning them as must-have tools in the enterprise tech stack for staying competitive and digitally empowered. In this report, we examine the DAP market across various dimensions, including buyer objectives, key investment themes, and evolving solution characteristics. The report also analyzes how providers deploy AI and generative AI capabilities to make DAPs more intelligent and better address enterprises’ growing demand for AI transformation. Scope All industries and geographies Contents In this report, we: Highlight key aspects of the 2023-24 DAP market Discuss DAP market size, adoption trends, and solution characteristics Examine buyer feedback, challenges, and best practices Review DAP investment themes and the provider landscape Membership(s) Human Resources Sourcing and Vendor Management

The impact sourcing ecosystem is rapidly expanding due to the growing interest in sustainable and socially responsible business practices. Enterprises and providers are increasingly incorporating diverse and underserved talent into their operations due to cost efficiency, access to specialized talent, and alignment with ESG and SDG objectives. Traditional providers dominate hiring volumes, while specialists see steady growth in revenue and headcount as they refine talent initiatives and partner with NGOs and educational institutions. Buyers recognize the dual value of cost benefits and corporate citizenship, advocating for more robust reporting and impact sourcing policies’ disclosure. In response, providers are investing in enhanced training programs, certifications, and technology upskilling, enabling impact workers to transition to more complex, higher-value roles. Despite generative AI’s disruptive potential concerns, agentic AI emerges as a promising tool to empower the impact workforce. Key market trends include the CXM industry’s increasing contribution to impact sourcing revenue, growing adoption of impact workers in MEA and APAC regions, and alignment with regulatory frameworks promoting fair labor practices. Governments support impact sourcing through incentives and regulations, while providers adopt inclusive hiring strategies and offer tailored employee support to complement workforce diversity and drive social impact. In this report, we explore macroeconomic drivers, buyer feedback, and generative AI’s influence on the impact sourcing space. Africa stands poised to lead the global impact sourcing growth, showing this approach’s transformative potential in fostering a purpose-driven and sustainable business landscape. The report aims to enable enterprises and providers to incorporate impact sourcing and other inclusive talent management strategies in their organizations. Scope Broad industry with a focus on impact sourcing talent strategy Geography: global Impact sourcing programs of both impact sourcing specialists and traditional service providers This report is based on primary and secondary data collection, conversations with market participants (buyers, outsourcing service providers, and impact sourcing specialists), and fact-based research Contents In this report, we analyze: The concept of impact sourcing and the comprehensive impact sourcing market landscape, including market size, trends, and talent portfolio Impact sourcing’s talent management practices across the hire-to-retire cycle Buyers’ take on impact sourcing Impact sourcing engagement case studies Technology’s role on the impact sourcing market and the future of impact sourcing programs Memberships This Market Report is available to All Memberships

The Digital Adoption Platforms (DAP) Provider Compendium 2024 is a comprehensive resource that objectively analyzes 19 leading DAP technology providers, offering detailed insights into their offerings and capabilities. The compendium combines information from interactions with technology providers and Everest Group's proprietary intellectual property to create precise, fact-driven profiles. Each profile in the compendium comprises company overviews, recent investments and developments, market adoption trends, client portfolio compositions, and strategic partnerships. Furthermore, these profiles feature thorough product summaries, detailing functionalities and recent key enhancements. By leveraging primary data from providers and Everest Group's internal expertise, this in-depth analysis serves as a valuable tool for organizations navigating the DAP landscape, enabling informed decision-making in digital adoption strategies. Scope All industries and geographies Contents In this report, we evaluate 19 DAP providers. For each provider, we look at its: Recent investments and announcements Market adoption and capability overview Client portfolio mix Partnerships Product overview Product features and functionalities Key enhancements Membership(s) Human Resources Digital Adoption Platforms (DAP) Sourcing and Vendor Management

Digital Adoption Platforms (DAPs) are pivotal in bridging the gap between sophisticated technology and user adoption, ensuring that users can effectively leverage their digital tools’ full potential. Their importance is magnified by the modern workplace’s challenges. With remote and hybrid work models’ rise, organizations need to onboard, train, and support employees across dispersed locations. Additionally, technology’s rapid pace and software solutions’ increasing complexity make it difficult for users to keep up. DAPs address these challenges by providing contextual, real-time guidance that shortens the learning curve by offering valuable insights into user journeys to optimize processes. In this report, we evaluate 25 DAP providers across two key dimensions – market impact and vision and capability. The assessment is conducted globally, with additional regional analyses for Europe and North America. The report also examines the competitive landscape and provides enterprise sourcing considerations, highlighting each provider's key strengths and limitations. Scope All industries and geographies Contents This PEAK Matrix® report offers: Everest Group’s global and regional (Europe and North America) PEAK Matrix® evaluation of DAP providers, categorizing them as Leaders, Major Contenders, and Aspirants An analysis of the DAP provider market’s competitive landscape Key enterprise sourcing considerations, including strengths and limitations, for each of the 25 providers evaluated globally and regionally in Europe and North America Membership(s) Human Resources Digital Adoption Platforms (DAP) Sourcing and Vendor Management

Digital transformation extends beyond merely adopting new technologies or redesigning workflows and processes. It is important to ensure that the workforce is engaged from the outset and equipped with the necessary guidance to facilitate seamless interaction between users and technology. However, as businesses progress to optimize their digital efforts, the next wave of AI-driven transformation has emerged, promising to deliver new levels of workplace efficiency and productivity. In this rapidly evolving technology landscape, Digital Adoption Platforms (DAP) play a vital role in eliminating digital friction, streamlining workflows, and transforming technology investments into competitive advantages. However, as AI adoption rises, the narrative surrounding DAPs is undergoing a compelling and transformative chapter. Next-generation DAPs, enhanced and empowered by AI, now offer personalized guidance to end users within their workflow, while unlocking full visibility into technology stack adoption for business leaders. In this viewpoint, we explore the evolution of DAPs as they transcend their original role of software adoption. We introduce next-generation DAPs and examine their evolving value proposition, emerging use cases, and product capabilities. Furthermore, we discuss the significant benefits that these advanced platforms offer and highlight the key next steps for enterprises looking to leverage next-generation DAPs for a successful AI transformation. Scope All industries and geographies Contents In this report, we examine: The AI-driven shift in enterprise priorities The evolution of next-generation DAPs, including their evolving value propositions, use cases, and product capabilities The advantages of adopting next-generation DAPs Key next steps for enterprises adopting next-generation DAPs Membership(s) Human Resources Sourcing and Vendor Management

In today’s dynamic talent market, where competition is fierce, organizations must actively monitor key roles and skills, identifying both in-demand and emerging ones, allowing for strategic workforce planning. A higher demand may indicate more significant competition for talent or a higher probability of attrition in the near future. Thus, analyzing talent demand trends is vital for strategizing workforce requirements, predicting external competition, and understanding leading industries for talent acquisition. Everest Group’s half-yearly report offers insights into monthly IT services talent demand trends across India, highlighting top industries, roles, and skills based on H2 2023 demand. Leveraging data from our Talent Genius™ tool, the report provides a comprehensive analysis of the current talent market, empowering organizations to stay competitive, plan for future workforce needs, and make informed talent acquisition decisions. Scope Industry: IT services Geography: India Contents In this report, we analyze talent demand trends within the IT services sector in India on a national scale. Additionally, we provide detailed profiles of 15 major Tier-1 and Tier-2 cities, offering insights into talent demand trends, top industries, key roles, and essential skills in each location. Membership(s) This Market Report is available to All Memberships

Driving software utilization is one of the biggest challenges that organizations face in their digital transformation journeys. With the proliferation of multiple software tools, end users’ problems have compounded. To address these challenges and meet organizational objectives, enterprises should employ Digital Adoption Platforms (DAPs) to achieve full-scale digital transformation. Notably, DAP has evolved from a guiding tool that simplifies software understanding for end users to a strategic lever for enterprises’ digital transformation initiatives. In this report, we examine the 2022-23 DAP market across dimensions such as buyer objectives, key investment themes, and evolving solution characteristics. We also outline how generative AI will change the DAP landscape and provide an outlook for DAP’s future. Scope  All industries and geographies Contents In this report, we: Highlight the key aspects of the 2022-23 DAP market Discuss DAP market size, adoption trends, and solution characteristics Examine buyer feedback, challenges, and best practices Review DAP investment themes and provider landscape Outline the future outlook for the DAP market Membership(s) Human Resources Digital Adoption Platforms (DAP) Sourcing and Vendor Management

The growing interest in sustainable and responsible business practices has propelled the widespread adoption of impact sourcing among enterprises and providers. Over time, the advantages of impact sourcing, such as accessing previously untapped talent pools, improving retention rates, and enhancing employer brands, have become increasingly apparent. Providers are actively investing in underserved regions, forging partnerships with local authorities, non-profit organizations, educational institutions, and talent acquisition agencies to create employment opportunities for individuals from disadvantaged communities. Additionally, governmental policies mandating employment, coupled with incentives and tax benefits, alongside the increasing recognition and adoption of Environmental, Social, and Governance (ESG) norms and the United Nations’ Sustainable Development Goals (SDGs), have encouraged businesses to enhance their workforce diversity. Enterprises are demonstrating a growing preference for providers that have implemented impact sourcing programs or other social initiatives. Most enterprises are satisfied with their impact sourcing engagements, covering various aspects such as domain expertise, service portfolio, delivery capabilities, talent, and commercial factors. Some enterprises are partnering with providers to leverage their expertise in developing their own impact sourcing programs, aiming to enhance inclusivity and diversity in their talent management practices. This report relies on primary and secondary data collection, including conversations with various market participants such as enterprise buyers, outsourcing providers, and impact sourcing specialists. The primary objective of this report is to inspire and enable enterprises and providers to incorporate impact sourcing and other inclusive talent management strategies within their organizations. Scope All industries with focus on impact sourcing talent strategy Geography: global Impact sourcing programs of both impact sourcing specialists and traditional providers This report is based on primary and secondary data collection, conversations with market participants (buyers, outsourcing providers, and impact sourcing specialists), and fact-based research Contents In this report, we analyze: The concept of impact sourcing and the comprehensive impact sourcing market landscape, including market size, trends, and talent portfolio Talent management practices of impact sourcing across the hire-to-retire cycle Buyers’ take on impact sourcing and case studies highlighting some impact sourcing engagements The role of technology on the impact sourcing market and the future trajectory of impact sourcing programs Membership(s) Application Services Banking Business Process Banking Information Technology Catalyst™ Cloud and Infrastructure Services Contingent Staffing Contingent Workforce Management Customer Experience Management (CXM) Services, including Contact Center Outsourcing CX Excellence CXM Technology Cybersecurity Data & Analytics Digital Adoption Platforms (DAP) Digital Services Digital Workplace Employee Experience Management (EXM) Platforms Engineering Research and Development Engineering Services Enterprise Platform Services (EPS) Finance and Accounting Financial Services Technology (FinTech) GBS/SS Talent Excellence Healthcare Payer and Provider Business Process Healthcare Payer and Provider Information Technology Human Resources Insurance Technology (InsurTech) IT and Digital Transformation Life Sciences Business Process Life Sciences Information Technology Locations Insider™ Market Vista™ Marketing and Interactive Experience Sourcing and Vendor Management Procurement and Supply Chain Recruitment Retirements Technologies Software Product Engineering Services Sustainability Technology and Services Technology Skills and Talent

Digital Adoption Platforms (DAP) Provider Compendium 2023 – Update is a companion to Everest Group’s recently published Digital Adoption Platforms (DAP) PEAK Matrix® Assessment 2023. The compendium provides comprehensive and fact-based snapshots of 20 DAP providers. Each profile provides an overview of the technology provider, its products, key clients and partnerships, and client portfolio across geographies, industries, and buyer sizes, along with product capabilities and key developments. In addition, each profile includes the provider’s positioning on Everest Group’s PEAK Matrix and offers a robust analysis of its capabilities. The compendium will enable technology providers to benchmark themselves against their competitors and assist buyers and potential buyers of DAP in assessing the providers on their desired set of capabilities. Scope All industries and geographies Contents This report features 20 DAP provider profiles and includes: Recent investments and announcements Market adoption and capability overview Client portfolio mix Partnerships Product overview Product features, functionalities, and key enhancements Measure of capabilities across PEAK Matrix dimensions Key strengths and limitations Membership(s) Human Resources Sourcing and Vendor Management