The experience design ecosystem is at the cusp of change, with increased customer awareness, data privacy regulations, touchless experiences, data-powered experiences, emerging technologies (such as AI, AR/VR) and a focus on sustainability compelling enterprises to rethink their investment priorities. Enterprises are increasingly turning to technology to power personalized, scalable, and sustainable experiences. Technology’s increased role in orchestrating scalable and personalized experiences has elevated the role of IT service providers in the space. They have doubled down their focus on building relevant capabilities through organic and inorganic routes and are enhancing their technology capabilities through partnerships with leading platform and technology vendors in the space.
In this research, we provide detailed assessments of 16 IT service providers featured on Everest Group’s Digital IX Services PEAK Matrix®. Each profile provides a comprehensive picture of the provider’s service focus, key IP/solutions, domain investments, and case studies. on the integrated capabilities that these IT service providers offer to the experience ecosystem.
The study is based on Everest Group’s annual Request for Information (RFI) process for the calendar year 2021, interactions with leading IX service providers, client reference checks, and an ongoing analysis of the IX services market.
Scope
All industries and geographies
Contents
This research features 16 IT service provider profiles, each of which includes:
- An overview of the provider’s IX services business and offerings – vision, scale, and extent of adoption of its IX services across enterprise segments and geographies
- An assessment of the provider’s IX services delivery capabilities, domain investments, key solutions, and partnerships
- A detailed assessment of the provider’s strengths and limitations
Membership(s)
Interactive Experience (IX) Services
Sourcing and Vendor Management
