The Contact Center for Rapidly Scaling Organizations: Leveraging Service Providers to Unleash Growth
Viewpoint

21 Dec 2022
by David Rickard, Chhandak Biswas, Rananjay Kumar

Rapidly scaling organizations have been instrumental in redefining the landscape of their respective industries through innovative products based on customer demand. Rising demand for real-time customer support has enabled many organizations to develop robust contact center operations and integrate them with their businesses.

However, these organizations lack customer support expertise, are unable to handle fluctuations in demand, tend to focus on product development rather than customer experience, and use limited technologies to gather customer data and generate actionable insights. To address these challenges, some organizations are outsourcing their contact centers to third-party providers.

In response, service providers have created dedicated offerings for rapidly scaling organizations. These offerings are tailored to organizations’ business needs and are equipped to support all start-ups.

In this report, we examine the importance of developing robust contact centers and explore providers’ specialized offerings and benefits. We also analyze buyers’ experiences after adopting specialized offerings and discuss rapidly scaling organizations’ CX services outsourcing capabilities.

Scope

All industries and geographies

Contents

In this report, we examine:

  • The importance of developing robust contact centers for rapidly scaling organizations
  • Traditional customer support operations
  • Providers’ specialized CX offerings for rapidly scaling organizations and their benefits
  • Buyers’ experience after specialized CX offerings’ adoption
  • Rapidly scaling organizations’ CX services outsourcing capabilities

Membership(s)

Customer Experience Management (CXM) Services, including Contact Center Outsourcing

Sourcing and Vendor Management

 

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